A crucified style best suits the preachers of a crucified Christ.… Prudence will choose words that are solid, rather than florid.… Words are but servants to matter. An iron key, fitted to the wards of the lock, is more useful than a golden one that will not open the door to the treasures.… Prudence will cast away a thousand fine words for one that is apt to penetrate the conscience and reach the heart.
Packer, J. I. (1990). A quest for godliness: The Puritan vision of the Christian life (75). Wheaton, IL: Crossway Books.